Lora Kolodny ‘96 writes in the New York Times.

The chance to go pro frequently entices college students to drop out of school. It worked for the basketball legend Magic Johnson and, more recently, the golf upstart Rickie Fowler. Now, it’s happening for entrepreneurs on the collegiate business plan competition circuit.

The 20-year-old chief executive Max Hodak and the 23-year-old finance chief Jason Mueller dropped out to start their business as a “temporary” move, following a competition season in which they won $4,500 and some honors but never took a grand prize. That dropout status is likely permanent now that their company, MyFit.com, has received venture capital financing and is operational, says Mr. Hodak, who would have been a junior biomedical engineering major at Duke this year. Mr. Mueller would have been a senior business major at North Carolina State.

MyFit seems unlikely to succeed but it would be interesting to know the algorithm that they use to predict an applicant’s chances at Williams. Jaded observers will recall the hype over Unigo.

Speaking of which, here is Unigo on Williams.

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